March 3, 2025 | Page 45

Cold Chain Market Report
Special Report

Dude , where ’ s my chilled high cube ?

MSC launches new visibility technology for refrigerated cargo
By Laura Robb
The free version of the program , iReefer Essential , is already accessible online via myMSC , the company ’ s proprietary e-business platform . It includes an overview of a shipper ’ s current and historic reefer shipments with MSC , as well as a container journey log and graphs .
The second and third tiers , iReefer Pro
and iReefer Ultimate , will launch on March 1 and include enhanced data offerings . iReefer Pro will include downloadable data on cargo , while iReefer Ultimate — an option for customers with significant reefer volumes — connects directly to shippers ’ internal programs .
email : laura . robb @ spglobal . com .

Field Fresh Less Waste

Karolis Kavolelis / Shutterstock . com
Mediterranean Shipping Co . said Feb . 2 it is advancing its perishable cargo offerings by launching iReefer , a monitoring system that offers shippers real-time updates on their refrigerated cargo , including location and temperature .
The Geneva-based carrier said in a statement that a network of 210,000 reefer containers and more than 500 vessels are equipped with the new technology . MSC , which moves more than 1 million reefer containers annually , aims to equip its entire fleet of containers and vessels with the technology “ in the coming years .”
“ iReefer is designed with customers in mind ,” said MSC Chief Logistics Officer Giuseppe Prudente . “ We fully understand their need to closely monitor and control cargo , to facilitate planning and ensure products are delivered in pristine condition .” MSC ’ s iReefer will allow shippers live monitoring and temperature control of their perishable cargo , reducing costs by preventing cargo spoilage , damage and insurance claims . The improved visibility will also enhance container security and regulatory compliance , the carrier said .
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Best in Class Equipment www . joc . com March 3 , 2025 | Journal of Commerce 45